And you’ve reached a monstrous first, 1 million YouTube views. Whether it’s a reel of the virus, a vlog, tutorial, or music cover, a million views is a big deal. But how much youtube pays for 1 million views in india?
The short answer: not anything singular. YouTube earnings depend heavily on a big number of factors. But you can figure out a range of a realistic range expended on how monetization works on the platform.
In this article, we’ve broke down the functionality of how YouTube payments is calculated with details on what you can earn as a creator in India for 1 million views and how you can maximize your revenue with smart strategies.
What determines how Much Does Youtube pay?
YouTube itself doesn’t pay you a little bit of money on every single time you get a view. Instead, most of the income comes through the YouTube Partner Program (YPP) – ad revenue once you become eligible for it. Here’s how it works:
YouTube gives splits of the ad revenue with creators. Advertisers spend money to display ads on videos and YouTube gives a percentage to the creators proportional to views, engagement on ads, watch times, etc.
Significant aspects affect on earnings as:
- Audience location matters. Ads that are rendered to the viewers of the US and Europe pay more then the ads rendered to India or sewage Asia.
- Ad type matters – skippable ads, display ads and bumper ads all pay differently.
- Viewers’ behavior is important – if the viewer decides not going to watch ads or go to longer content, the money comes from different places.
- Content topic is important – some niches (finance, tech) pay more payment for each ad than other niches (lifestyle, entertainment).
In India, CPM (cost per thousand monetized views) tends to be less as compared to the Western markets. But niche content and high engagement can see earnings soar.
How Much Is YouTube Payment Based On
There are 2 common terms you’ll hear: CPM and RPM.
- CPM = Cost per thousand (1,000) Views, Before admitting YouTube’s Share
- RPM = Revenue of total 1000 (views and share by YouTube) (what you really make)
YouTube keeps about 45% of them, it gives rest of it as payment to creators. RPM would give a better picture as to what do a creator actually makes per thousand views.
For example:
If the rate for which advertisers pay CPM sits at $2, then the RPM for a creator can be closer to $1.10 after subtracting fees being taken by platforms and unmonetised views.
Estimated Earning of 1 Million Views Youtube India
In India, typical RPM rates tend to range somewhere in the neighborhood of mere Lebensmittlerate of around 20-80 per 1000 views, but again, this can vary quite a bit. Using this range:
At ₹20 RPM
1,000,000 views × (₹20/1,000) = ₹20,000
At ₹80 RPM
1,000,000 views × (₹80/1,000) = ₹80,000
So for 1 million monetized views many Indian creators might even earn around INR 20,000 – 80,000 from ad revenue only.
Keep in mind:
- Not all views are monetized. Some people use ad blockers, some of the ads don’t run and some views don’t make ads – but that means that actually earnings can be lower.
- Niche topics, good engagement, high watch time and in higher-paying regions can take advantage of the RPM to go above this range
- On the other hand very casual content or not so much engagement can bring your RPM in a downward spiral.
Why These Figure Can Change
The above mentioned range is no sure payout and it is an estimate. YouTube Monetization is focused on a number of factors:
- Quality of traffic – Traffic from the “boutique markets” of US, UK, Canada and Australia will usually pay more per view.
- Video length – Longer videos mean that there will be more opportunities for multiple ad breaks, i.e. ,revenue potential
- Seasonal advertiser demand – Around times of the year when there is a sale, or even when shops are about to open, they will spend more and cause CPM/RPM to go up.
- Content niche – Finance, tech, legal and business tend to have higher ad bids.
- Viewer behavior – If the viewers skip the ads in a short amount of time, revenues fall.
Most of the Indian YouTube channels do not make that much money per view as creators who have audiences from high-CPM markets.
Other Ways That Youtube And YouTuber Make Money Apart From Ads
Ad revenue is a fraction of a creator’s income. Many of the channels have an increase in earnings because of:
- Channel memberships and Pay for Subscription
- Super Chats and Super Stickers while streaming Live
- Description Affiliate Marketing Links
- Sponsored videos and brand deals
- Merchandise Selling and Direct Sales Partnership
When you put ad money plus these other money streams together the amount of money made per 1 million views can be much more.
Tips How to Make Money from Youtube
1. Improve Watch Time
The more time you allow your folks to watch, the more ads you’ll be airing and the more money you’ll be making.
2. Publish Longer Videos
On videos that are longer than 8 minutes, YouTube has more than one place for an ad.
3. Focus on High-Value Niches
Tech, business, finance, and education often are higher-paying ads.
4. Develop an International Audience
More viewers from higher-paying regions is good for the overall RPM.
5. Use Multiple Income Streams
Don’t just rely on AdSense – try Sponsorships, Affiliates and MErch.
Conclusion
So, how much YouTube pays for 1 million views in India? While there is no one-size-fits-all answer, usually the largest share of Indian creators make between $500 – $2,016 Indian Rupees ($20,000 – $80,000) from ad revenues from 1 million monetized views. Earnings are subject to audience location, ad interaction, niche, video length and the list goes on.
For the majority of the creators, ad money is a solitary professional flow. The smart YouTubers use their gains to make money through sponsorships, channel memberships and affiliate money, so 1 million views could very well mean a lot more for the YouTuber making the video.