Category: BUSINESS

Sales Model: As you can see, each commercial format has its particularities, advantages, and disadvantages. Company size, segment, and industry are also essential elements in the evaluation for choosing between D2C, B2C, and B2B2C. Therefore, it is essential to carefully analyze the models and understand which one best aligns with the objectives and purpose of […]

Personalized Service: How does the contact between your company and the customer happen? Is this interaction memorable and leaves a mark on the business? If you have questions to answer, you need to get away from a generic, low-impact proposal. To do so, implement personalized service to the structure of the enterprise. In this sense, […]

BPO: The current market scenario is based on strategies. Understanding and applying a suitable methodology ensures companies stand out in a competitive environment. Thinking about it, do you know what BPO is? You may have already heard about the importance of outsourcing services, focusing on the core business and other related terms of how companies […]

CRM is essential for businesses that want to strengthen customer relationships — regardless of their niche or size. One of the many advantages of this type of software is the unification of its functionalities with those of other technological tools. Integrating systems with CRM can be the solution your company needs to use technological resources […]

Even companies still starting up need to implement Customer Relationship Management(CRM) to improve their customers’ experience. This is because, in the current reality, it is necessary to engage with the client from the beginning so that the results are promising in the short, medium, and long term. For example, if the company provides a blog […]

Business Intelligence (BI) has many advantages, which is why it is here to stay. After all, we live in a time when decisions based on intuition or previous experiences are no longer practical. You need to use data to make smarter choices. Taking advantage of Business Intelligence, it can collect, organize, analyze, share, and maintain […]

Do you want to know how to create a company introduction email that drives results? The first step is to believe that this approach works. Do you agree? The arrival of other forms of communication, such as messaging apps, made many people believe that email would fall into disuse. But the truth is, this tool […]

ERP for small businesses: Many small business managers are used to managing independently and keeping track of activities through spreadsheets. However, this method does not always allow efficient management. In these cases, investing in an ERP for small businesses can be the ideal solution. Today, a large part of the market is already adept at […]

Creating a new website for your business is critical to show that your company is connected with these changes. The internet has revolutionized the way of relating to the public. Greater access to varied content, new forms of consumption, and new types of interactions are some aspects that have caused a boom in communication in […]