You can collect data needed to do Business Intelligence in web analytics tools, Marketing Automation tools, a CRM or a Business Intelligence platform. Thinking about the work of the Marketing area, one of those that most benefit from BI, the tools provide relevant data such as: Much of this data can also be collected in…
Learning how to run a business is a journey that can take time. We talk about aligning and coordinating all aspects of a company, managing employees, suppliers, finances, sales, and meeting tax obligations. That is a lot, do you agree? To learn how to run a business, you need to understand that there are some…
If you already have a suitable scheme to start your small business, but you still don’t know how to advertise to find customers, don’t worry, I’ll help you with that! After all, a good marketing strategy is a way to have a successful business because it’s no use having excellent products to offer your potential…
