Is your organization embracing Technological Innovation? What is she exactly? And if you’re not hugging her yet, should you start now? Technological Innovation can be defined as the acceleration of business activities, processes, competencies, and models to fully leverage the changes and opportunities of digital technologies and their impact strategically and directly. It will allow…
Server Less Computing: Companies need to optimize costs to be more competitive and innovate faster and more efficiently. For this to become a reality, investment in technology has a significant weight. After all, this is an increasingly valuable resource to add value to services and provide a scenario that has contributed to the growth of…
Business: Many people think that entrepreneurship is easy and that sales are converted into a magic pass. Unfortunately, it’s not quite like that. Creating a vending machine requires much more than just having good salespeople and spectacular promotions. It takes strategy and tactics. Above all, it takes a complete sales process. Without it and an…
The various alternatives to selling online can be seen positively by your brand. However, to be successful, you need to know which channels can be most helpful in communicating with the right audience. In addition to Ecommerce platforms, there are a variety of channels available to promote your products and, according to your needs, even…
An email marketing tool is the first step to ensuring quality communication with the public, selling more, and retaining consumers. Do you want to know more about email tools and how to use them to optimize your marketing actions? So, let’s explain: What is an email marketing tool; Benefits that the email marketing tool offers…
With it, your company can be found on Google services more straightforwardly. In addition, Google My Business has a series of features that add value to your company’s digital presence. In the webinar presented by digital – E-commerce for micro and small businesses, you will understand how to create or update your profile on Google…
Google algorithm optimizations have influenced, and continue to influence, directly the SEO strategies and techniques that have been tested over the years. Panda The name was given in honor of Google engineer Viswanath Panda. This update revolutionized the SEO world by implementing a quality filter to distinguish sites that produced relevant content from those that…
Digital Marketing: The existence of a business is only possible when the activity meets a demand for a specific need. Specializing to meet the largest likely share of this demand with excellence should be the goal of any entrepreneur. However, in many cases, we observe companies that operate in a particular segment venturing to develop…
The Digital Marketing scenario is changing every day, every second. Algorithms and methodologies evolve by the minute. The arrival of Artificial Intelligence contributes a lot to this revolution. But this is just the beginning; many more possibilities are coming shortly. Understanding AI – Artificial Intelligence When modern machines, more specifically computer systems, mimic what the…
