The various alternatives to selling online can be seen positively by your brand. However, to be successful, you need to know which channels can be most helpful in communicating with the right audience. In addition to Ecommerce platforms, there are a variety of channels available to promote your products and, according to your needs, even…
An email marketing tool is the first step to ensuring quality communication with the public, selling more, and retaining consumers. Do you want to know more about email tools and how to use them to optimize your marketing actions? So, let’s explain: What is an email marketing tool; Benefits that the email marketing tool offers…
With it, your company can be found on Google services more straightforwardly. In addition, Google My Business has a series of features that add value to your company’s digital presence. In the webinar presented by digital – E-commerce for micro and small businesses, you will understand how to create or update your profile on Google…
Google algorithm optimizations have influenced, and continue to influence, directly the SEO strategies and techniques that have been tested over the years. Panda The name was given in honor of Google engineer Viswanath Panda. This update revolutionized the SEO world by implementing a quality filter to distinguish sites that produced relevant content from those that…
Digital Marketing: The existence of a business is only possible when the activity meets a demand for a specific need. Specializing to meet the largest likely share of this demand with excellence should be the goal of any entrepreneur. However, in many cases, we observe companies that operate in a particular segment venturing to develop…
The Digital Marketing scenario is changing every day, every second. Algorithms and methodologies evolve by the minute. The arrival of Artificial Intelligence contributes a lot to this revolution. But this is just the beginning; many more possibilities are coming shortly. Understanding AI – Artificial Intelligence When modern machines, more specifically computer systems, mimic what the…
Mobile Advertising: It is increasingly necessary to provide mobile experiences to an increasingly connected audience. Current cell phones, known as smartphones, are part of the lives of a large part of the population. As it is a device capable of browsing the internet, accessing applications, websites, e-commerce, and games, its users began to dedicate much…
Understand how legal marketing strategies can help your law firm achieve surprising results, attracting and retaining more and more clients. Approved by the OAB Code of Ethics, legal marketing is nothing more than a technique used to strengthen the image of law professionals, assisting in strategies to win new clients and standing out amid the…
Automation is taking a surprising evolutionary turn. What was once something so complex, like a computer that processes thousands of mathematical operations per second, is now quite simple. We already have cases of artificial intelligence (AI) robots replacing human jobs. They were created to help with decision-making, performing repetitive tasks, and many other challenges and…
