Category: BUSINESS

Custom Software: The use of the ERP system has long won companies’ day-to-day. With it, it is possible to maintain productivity, safety, and excellence in what is done. In this sense, customized software has gained prominence. Traditionally, companies buy software as a “closed package” with pre-established functionalities that do not constantly adapt to the job. […]

Identifying qualified leads is a fundamental task that can make a difference in having an efficient sales strategy. That’s because many companies need to identify those who are interested and have the potential to become customers or those who are just curious and want to know more about their solutions. It’s perfectly normal for people […]

Blue Ocean Strategy: The highly competitive corporate environment imposes challenges that are increasingly difficult to overcome at a time when it is no longer enough to offer a higher quality or faster service — it is necessary to be innovative. Within this vision, the book Blue Ocean Strategy, or Blue Ocean Strategy, presents a new […]

Network instability can expose a company to severe adversities such as lost revenue, reduced productivity, and customer complaints. However, despite the risks, many organizations still face frequent connection issues. There are several reasons why network connections drop and stop operation. Some arise from security breaches, faulty switches, configuration failures, routing issues, firewalls, and more.  These […]

Scrum Ban: If you get to this content, you certainly want to deepen your knowledge about agile methodologies. Immersion in Scrum, scrum master, Kanban, sprint, and lean is in full swing, and now the time has come to understand more about Scrum ban. The union of Scrum with Kanban brings the best version of both […]

Digital Rights: The advancement of technology has allowed an exponential change in the job market through artificial intelligence and other technologies. And, of course, the volume of data and confidential information also increased exponentially on the Internet. And as a way of guaranteeing the safety of users and the company, digital law was created. It […]

BI Tools: Have you ever heard of Business Intelligence (BI)? Nowadays, there is a lot of talk about it, and it is used in several companies in the most varied sectors. It aims to provide data and information that support business strategies, providing insights to the company’s decision-makers. The BI process starts with data collection […]

B2B Sales Strategy: The importance of structuring commercial actions and processes with a focus on sales performance is increasing. With proven benefits and results to increase sales and the profitability of the business, many managers want to know how to implement it in practice. That’s why we’ll tell you how to put together a B2B […]