The need now is to use AI technology to create effective touchpoints with your customers. Many companies have already discovered this. A survey by Forrester, a company specializing in customer experience, shows that 42% of executives have customer relationships as a priority. And whoever manages to stand out will emerge. What are organizations doing? We…
Chain resilience will come through digital logistics, and transformation is just beginning. When we talk about what the pandemic has revealed about global logistics, we know at least two things: first, that its fragility was evident; and after that, the recovery of resilience would take place through more flexible and agile logistics, that is, through…
The Internet of Behavior (IoB), a translation of the Internet of Behavior, was considered by a Gartner study as one of the most relevant technological trends. The consultancy predicts that, by 2023, the individual activities of 40% of the global population will be digitally tracked to influence human behavior. IoB is similar to another emerging…
The EaaS model offers personalized energy services in exchange for a recurring fee, which typically comes as a subscription plan. It is common to see Energy used in organizations to meet different needs, from electricity generation to cargo transport. However, in response to growing market demand, Energy as a service-based business model has gained popularity…
Health Technology: There are many opportunities to insert digital technologies into health, but how do we leverage them? Technology has always been present in health equipment such as OPMEs and medicines. Despite this, the sector’s low adherence to digital technologies, whether in terms of diagnosis and care or management, was noteworthy. The technologies most targeted…
Data Science: As digital transformation advances in the corporate world, demanding information-based responses and experiences from companies, data science becomes essential to support the business, from operations to business strategies. However, when deciding to enter the data universe for good, many organizations ask themselves: where to start? What will be the lifecycle of a data…
Google Cloud: In the digital age, the use of cloud platforms is nothing new. However, the search for these solutions increased during the pandemic, opening a new space in the digital revolution, reinventing business, and accelerating the digital transformation of companies. In the current scenario, those who do not migrate at least part of their…
Betting on new technologies is a way to increase your business sales. The focus of these innovations is to make routines easier while still working on solving problems. However, staying informed about new technologies, working differently, and highlighting your brand are necessary. If your company is not part of this universe, it’s time to move…
A company with a technological advantage can differentiate itself from the competition and gain consumers’ trust. And we all already know what a loyal customer means: cost reduction and guaranteed revenue, right? With the wide range of similar products and services available on the market, having quality has already become something basic. Today, the new…
